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Since 2017 - shifted 2024
Gamification experts.
SEMIHUMAN is a gamification studio based in Vilnius— designing solutions to change human behavior.
Perspective ⸻
Gamification will define the next decade. The way businesses operate, compete, and connect will revolve around it.
Services ⸻
We gamify things.
01
Solutions
We design solutions that make services and digital products more engaging, sticky, and fun to use.
Behavior design
Digital product design
Gamified features
Loyalty modules
Loyalty programs
Specialized UX/UI
02
Marketing
We help brands use the psychology of play to stand out, speak clearly, and connect deeply.
Brand playfulness
Gamified campaigns
Gamified experiences
Interactive storytelling
Interaction style
Tone of voice
Worked with ⸻
Amadeus Group
Telia Lithuania
BC Žalgiris
Maxima
Delfi
VILVI
Nordcurrent
SuperOffice
Sort a Brick
Edgeless.io
Pixelmator
JA Europe
Kablys + Club
ゴレムハウス
SPA VIlnius
Capitalica
Biok Lab
Ignitis
Droplet Genomics
Arctic Adventures
Alna Software
UNO Parks
GO Vilnius
Affidea
Process ⸻
We focus on first principles. At the heart of the process lies a transparent, iterative and collaborative approach.
—01
Audit
Understanding the ecosystem, principles and the critical KPIs (behaviors) to impact.
—02
Concept
Funneling the systemic + creative approach into concepts and design strategy.
—03
Design
Using the strategy to explore and define a 'game loop' and solution direction.
—04
Production
Production and implementation across touch-points based on the new direction.
Edmundas P.
Managing director, hands-on strategist. 13+ years in CX design, brands.
Povilas D.
Creative director, storyteller. 13+ years in creative industry, global brands.
Laurynas V.
Game director, gamification expert. 13+ years in design and game industry.
Linas M.
Producer, DOP. 13+ years in videography, Scandinavian brands.
At the end of the day, every organization—regardless of industry, mission or location—shares a common quest: they are all in the business of changing human behavior.
Individuals ⸻
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